GabbyVox by Appitome
Try a demo call
Blog

Notes from the line.

Field notes on voice AI, the economics of the phone, and building software that finishes the call — from the team behind GabbyVox.

Featured · Industry

What Home Depot’s 50-store pilot proves about voice AI

The world’s largest home-improvement retailer swapped phone menus for a voice agent that catches why you’re calling in ten seconds — and got customers to a resolution four times faster. The lesson scales down, too.

Jul 7, 20264 min read
Read the post
Industry
Perspective

Why the phone is still your most profitable channel

Chat widgets and web forms get the attention. But for local business, the highest-intent customer is still the one who picks up the phone — and most of them never get through.

Jul 2, 20265 min read
Data

The real cost of a missed call — and how to measure it

A simple framework for turning your missed-call rate into dollars, using numbers you already have on hand.

Jun 24, 20264 min read
Product

Live in days, not quarters: what onboarding really looks like

Forward a number, set your hours, run a few test calls. Here is the whole thing, start to finish.

Jun 12, 20263 min read
Craft

Designing a voice regulars actually trust

Latency, turn-taking, memory, and tone — the small decisions that make an AI call feel human.

May 30, 20266 min read